Pharmacy 4 Less Parkmore

About the Business

Pharmacy 4 Less Parkmore is located in Parkmore Shopping Centre, Keysborough VIC. They partnered with Clickpilot to drive local traffic through Google and Meta Ads and to build a consistent presence on social media with pharmacist-led video content.

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Goals

– Increase weekly store visits via Google & Meta Ads 

– Improve engagement and followers through educational video content 

– Build trust by featuring in-store pharmacist and retail manager 

– Promote sales, catalogues, giveaways and in-store services

Our Strategy

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1. Google Ads

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2. Meta Ads

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3. Social Media Management

The Results

Top 3 Google Map Pack rankings achieved across all locations

237% increase in new eye test bookings in 6 months

13.5x average ROAS across Google and Meta

187 bookings from back-to-school campaign in 2 weeks

Fastest-growing independent optometry brand in its region

Top 3

Google Map Pack rankings achieved across all locations

237%

increase in new eye test bookings in 6 months

13.5x

average ROAS across Google and Meta

187

bookings from back-to-school campaign in 2 weeks

The Results

6,400+

tracked conversions from Google Ads in 3 months

7.4x

ROAS on Meta Ads

3+

Average of 3+ educational videos posted per week

Growth

Significant growth in followers and post engagement

3.2x

Pharmacist videos outperform static content by 3.2x in reach

Client Testimonial

- Retail Manager
Pharmacy 4 Less Parkmore

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