Sicky.com.au
About the Business
Sicky.com.au is a telehealth platform providing online medical certificates for sick leave and carers leave.
They approached Clickpilot to scale across SEO, Google, Meta, and TikTok Ads.
Ai powered by Arolax
Goals
– Drive consistent paid certificate purchases across Australia
– Rank organically for long-tail and informational queries
– Improve mobile conversion rate
– Diversify ad spend across multiple paid channels
Our Strategy
1.SEO
2. Google Ads
3. Meta Ads
4. TikTok Ads
The Results
Top 3 Google Map Pack rankings achieved across all locations
237% increase in new eye test bookings in 6 months
13.5x average ROAS across Google and Meta
187 bookings from back-to-school campaign in 2 weeks
Fastest-growing independent optometry brand in its region
Top 3
Google Map Pack rankings achieved across all locations
237%
increase in new eye test bookings in 6 months
13.5x
average ROAS across Google and Meta
187
bookings from back-to-school campaign in 2 weeks
The Results
90,000+
certificates sold in 12 months
24,000+
monthly organic clicks
13.8%
conversion rate on landing pages
9.1x
blended ROAS across all channels
80%
of users complete purchase in under 3 minutes
Client Testimonial
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